kickstarter

kickstarter

Kickstarter is an American public benefit corporation based in Brooklyn, New York, that maintains a global crowdfunding platform focused on creativity. The company's stated mission is to "help bring creative projects to life". Wikipedia

CEOAziz Hasan (2019–)
FoundedApril 28, 2009

Kickstarter campaigns make ideas into reality. It’s where creators share new visions for creative work with the communities that will come together to fund them.

Some of these creators, like Critical RoleTLC, and The Smithsonian Institution already had huge fanbases. But many projects have been as small-scale as a limited run of silent meditation vinyls or as up-and-coming as early versions of Issa Rae's Insecure and Phoebe Waller-Bridge’s Fleabag.

No matter what, creators always control how the work comes together—no 100-page grant applications, no donors demanding you modify your message, no last-minute edits from investors. When backers chip in funding and help spread the word, they too become part of these independent works.

“Kickstarter is one of those platforms that gives you space to work with people who know you, love you, and support you.”
— De La Soul







Games

Rules

We welcome and support projects from a variety of categories: Art, Comics, Crafts, Dance, Design, Fashion, Film & Video, Food, Games, Journalism, Music, Photography, Publishing, Technology, and Theater. Here are five rules every Kickstarter project must follow.

Projects must create something to share with others.

Kickstarter can be used to create all sorts of things: art and gadgets, events and spaces, ideas and experiences. But every project needs a plan for creating something and sharing it with the world. At some point, the creator should be able to say: “It’s finished. Here’s what we created. Enjoy!”

Projects must be honest and clearly presented.

Our community is built on trust and communication. Projects can’t mislead people or misrepresent facts, and creators should be candid about what they plan to accomplish. When a project involves manufacturing and distributing something complex, like a gadget, we require projects to show backers a prototype of what they’re making, and we prohibit the use of misleading imagery.

  • Prototype demonstration should reflect a product’s current state and should not include any CGI or special effects to demonstrate functionality that does not yet exist. If a project requires software and hardware integration, creators are required to show that functionality and any dependency clearly, or disclose that it has not yet been developed.
  • Misleading imagery includes photorealistic renderings and heavily edited or manipulated images or videos that could give backers a false impression of a product’s current stage of development.
  • Additional context on our rules requiring prototypes and prohibiting misleading imagery can be found here. Further guidance on crafting an honest and clearly presented project can be found here.
Additional context on our rules requiring prototypes and prohibiting misleading imagery can be found here. Further guidance on crafting an honest and clearly presented project can be found here.

Projects can't offer equity.

Investment is not permitted on Kickstarter. Projects can't offer incentives like equity, revenue sharing, or investment opportunities.

Projects can't involve prohibited items.

We do not allow any of these things.

These rules don’t cover every possible use of Kickstarter, but they explain our purpose and perspective.


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